Optimal Pricing in Networks with Externalities
نویسندگان
چکیده
منابع مشابه
Optimal Pricing in Networks with Externalities
We study the optimal pricing strategies of a monopolist selling a divisible good (service) to consumers that are embedded in a social network. A key feature of our model is that consumers experience a (positive) local network effect. In particular, each consumer’s usage level depends directly on the usage of her neighbors in the social network structure. Thus, the monopolist’s optimal pricing s...
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ژورنال
عنوان ژورنال: Operations Research
سال: 2012
ISSN: 0030-364X,1526-5463
DOI: 10.1287/opre.1120.1066